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Client: Chase Manhattan
Writer: Hy Abady
Art Director: Jean Marcellino
Agency: Wells Rich Greene
Photographer: Elizabeth Hathon
This was a fabulous image and ad (humility has forsaken me) which only ran in two very obscure publications for some unknown reason supposedly budgetary (but if banks don't have money, who does?). They wanted to tell the world about a new feature they'd come up with the customer could postpone one month payment on his/her credit card without being penalized and the customer could choose his/her month randomly and for personal or undisclosed reasons. |
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